Yoga Junkies, established in 2018 by Hannah and Tyler Wisniewski, began as a small endeavor in their 50 square meter apartment in Vienna, Austria. The company was founded with the mission of creating the ultimate yoga lifestyle box, inspired by their shared love of yoga and the joy of receiving surprises in the mail. Tyler had always been intrigued by the concept of subscription boxes, and with Hannah's passion for yoga, the two set out to create something truly unique.

Through hard work and dedication, Hannah and Tyler had built Yoga Junkies into a thriving community of over 800 members from across 11 countries in the European Union. In June 2021, Yoga Junkies made the decision to transition from a subscription box company to an all-encompassing yoga brand, with a focus on creating high-quality yoga lifestyle products to support yogis on and off the mat. This new product line will include yoga mats, equipment, accessories, clothing, and occasional limited edition boxes.

In 2023, a significant milestone unfolded with the first ever Yoga Junkies Festival on the scenic Donauinsel, presented by ENERGY Radio. This event marked a pivotal moment for Yoga Junkies, solidifying their position as one of Austria’s premier yoga events.

 

Our Mission

Since day one, our mission has been to empower people to live a happy and fulfilled life through the love of yoga. Our core values of authenticity, trust, quality, integrity, unity, positivity, and love are the main drivers of our customer first approach that guides every decision we make. With these factors in mind, we work whole-heartedly towards our vision of building a global community where everyone feels welcome and can truly say: I AM A YOGA JUNKIE!